Project: Breaking News Key Art
Role: Designer
Client: Dropout
Role: Designer
Client: Dropout
Overview:
Designed key art and core creative for Breaking News, a comedic competition show where news anchors read unpredictable scripts off the teleprompter—and every laugh counts against them. The show’s format blends deadpan delivery with escalating absurdity, requiring visuals that reflect both structure and chaos.
Designed key art and core creative for Breaking News, a comedic competition show where news anchors read unpredictable scripts off the teleprompter—and every laugh counts against them. The show’s format blends deadpan delivery with escalating absurdity, requiring visuals that reflect both structure and chaos.
Design Approach:
The key art concept plays off the aesthetics of traditional broadcast news, using bold typography, clean layouts, and newsroom-inspired elements. Multiple versions of the core creative were developed for various platforms and formats, each maintaining a balance between polished professionalism and the show’s underlying comedic tension.
The key art concept plays off the aesthetics of traditional broadcast news, using bold typography, clean layouts, and newsroom-inspired elements. Multiple versions of the core creative were developed for various platforms and formats, each maintaining a balance between polished professionalism and the show’s underlying comedic tension.
