Project: Tostitos Holiday Recipe Pin Series
Role: Visual Design & End Card Animation
Client: Tastemade in collaboration withTostitos / Frito-Lay
Role: Visual Design & End Card Animation
Client: Tastemade in collaboration withTostitos / Frito-Lay
Overview:
Created a festive holiday-themed pin series showcasing a variety of recipes using Tostitos products. The content was designed to inspire easy, crowd-pleasing snacks for seasonal gatherings and celebrations.
Created a festive holiday-themed pin series showcasing a variety of recipes using Tostitos products. The content was designed to inspire easy, crowd-pleasing snacks for seasonal gatherings and celebrations.
Design Approach:
Each pin featured warm, inviting visuals with holiday-inspired design elements to evoke the spirit of the season. Recipes were presented in a fun, shareable format optimized for social platforms. Animated end cards were designed and produced to close each video with branded messaging and festive flair—encouraging viewers to recreate the recipes at home.
Each pin featured warm, inviting visuals with holiday-inspired design elements to evoke the spirit of the season. Recipes were presented in a fun, shareable format optimized for social platforms. Animated end cards were designed and produced to close each video with branded messaging and festive flair—encouraging viewers to recreate the recipes at home.
End card option 1 for social videos
End card option 2 for social videos